The field of entrepreneurship has gained significant attention in recent years, as individuals and organizations seek innovative solutions to address pressing social, environmental, health and leadership challenges all characterized by a fast-changing VUCA type world. In this keynote address I will explore the concept of social research entrepreneurship, a unique type of profile that combines the skills of a researcher with the mindset of an entrepreneur. I will draw examples from my own experience as having double hat: a researcher and an entrepreneur. The presentation will highlight the importance of research-driven innovation in creating sustainable and impactful solutions. For years we have argued that to become an effective entrepreneur in launching new and innovative products or services, we need to anchor three essential elements: a sound model/concept, a clear methodology and tools. These have been greatly missing and have prevented the entry of researchers-entrepreneurs coming from social and behavioral sciences into the market. Indeed, the latter is known in other disciplines like natural - biological science, engineering, or medicine, it is almost non-existent for social and behavioral scientists, albeit the fact that the market is crying for implementing innovative solutions to social and management problems. The presentation will present 3 research-based entrepreneurship projects that are triumphing these days. All are offered in multiple languages and cater to the rising needs of individuals and corporations operating in the theatre of the new world. The first entrepreneurship project is labelled “Coaching by Values “. It became the fastest growing school of thought within the coaching sector, since it embeds the three components mentioned above: concept (rooted and based on 40 years of research), methodology and tools (that includes both gamification principles and an online tools). (www.learningavoutvalues.com) . The tools are available in 20 languages. The 2nd entrepreneurship project is in the field of mental health: it deals with training and equipping health professionals with specific tools to help them diagnose chronic stress (which until now was absent). Research on the theme started for me at the Mayo clinic in Minnesota , and after writing dozen books, and publishing over 50 scientific paper, I moved into development of a methodology and tools (the one based on gamification is called the stress map, and the online is call ( www.zinquo.com ) . The third entrepreneurship project is relatively new and helps the corporate world to undertake an ethical audit (see: www.myDOVA.com). I will present the key characteristics and strategies employed by social researcher entrepreneurs (like me) to effectively navigate the complex landscape of entrepreneurship. Ultimately, I will argue that the integration of research and entrepreneurship is crucial for driving positive change and achieving long-term impact in a VUCA type world. This combination, due to its rigor is sustainable.

Entrepreneur

Simon L. Dolan completed his PhD at the age of 27 years from The University of Minnesota. His thesis and early theories were based on initial research done at the Mayo Clinic in Minnesota. He is the Senior Research Professor and director of innovations at Advantere School of Management. He has published more than 150 papers in reputed journals, over 80 books in multiple languages and has been serving as an on the editorial board member of reputed journal.